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Get Tourism Ready with VisitScotland
13 April 2021, 11:00 am - 12:00 pm
Join VisitScotland on 13 April, ahead of the date set out by the Scottish Government, for the tourism sector to reopen.
You’ll hear from our Senior Insight Manager, Chris Greenwood, who will explore up-to-date insights on how COVID19 is impacting tourism businesses, the events industry and what our consumers are looking for in a holiday in Scotland.
Our Director of Marketing & Digital, Vicki Miller, will update industry on VisitScotland’s marketing strategy and approach going forward, covering our domestic and international marketing plans.
We’ll also hear from Riddell Graham, our Director of Industry and Development, who will discuss how we’re supporting the industry and working with the Scottish Government on guidelines, advice and funding to help the industry restart as well as gathering data to ensure we’re in the best position to help rebuild Scottish tourism.
We’ve teamed up once again with Bill McFarlan, Executive Chairman at Pink Elephant Communications, to help us host and deliver this hour long session, with the chance for you to ask questions from each of our panel members.