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Paid for advertising
7 December 2021, 10:00 am - 11:30 am
Ideal for those who have experience of paid advertising and have a digital marketing strategy in place but want to attract and retain more customers.
After this webinar you will be able to make more informed decisions about where paid-for advertising fits in to your strategy. We will explore the relative merits of all the different types of paid-for online options available to you, as well as the mix of social media platforms you can choose from.
We will cover:
- Strategy, ad content guidelines and ad sizes
- Keyword planning, tracking and analysis to optimise your campaigns.
- You will gain a clearer understanding of how to evaluate and analyse existing social media advertising campaigns
- Pinpoint areas for improvement and be on top of legal guidelines.