The Angus Tour - Adventure Designed by You

Campaign background

Angus Council successfully applied to the VisitScotland Destination & Sector Marketing Fund to deliver a new Visit Angus campaign. The purpose of the fund is to focus on post-pandemic recovery and develop and market visitor experiences sustainably and responsibly to stimulate holidays, ensure Scotland is a year-round destination and to support the recovery of the tourism sector.

This new campaign is ‘The Angus Tour – Adventure designed by you’. The tour will take visitors on a journey through Angus, highlighting the variety and diversity of visitor experiences on offer from the glens to the coast, supporting local tourism and hospitality businesses.

Themed itineraries have been created, to provide visitors with a pick ‘n’ mix approach to selecting experiences they can have along the route, based on their interests. The itineraries have four key themes – History & Heritage, Outdoors, Food & Drink and Dog Friendly.

The campaign will also highlight different ways people can travel, in addition to travelling by car, including train, bus, bicycle and electric vehicles.

Share the message

We would love for businesses to help us to share The Angus Tour, to get maximum exposure for Angus and encourage as many people as possible to visit the area and design their adventure using the pick and mix itineraries available.

We have written suggested posts for your business to share on your social channels to help us spread the word.

  • “The Angus Tour, Adventure Designed By You” is a new tourist route with the very best of Scotland all in one area. Whether you crave historic castles or vast sandy beaches, local delicacies or breathtaking scenery, Angus has it all. See the tour at and start planning your next trip. #VisitAngus #TheAngusTour
  • Often described as Scotland’s hidden gem, Angus is a place where you can be on a stunning beach in the morning and exploring a castle in the afternoon. The Angus Tour allows you to design your trip based on what you enjoy. See the tour at and start planning your next trip. #VisitAngus #TheAngusTour

Please also use the associated assets to accompany your posts and grab the attention of your followers.


You can also include a link to The Angus Tour from your website.

Please use

If you would like to discuss how you can get involved in The Angus Tour, please contact us.